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Video Marketing

How to plan a website with video content in mind

  Every website has its own mission – usually to drive traffic and sales. But outside of this, a website must tell a complete story in order to truly stand…
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Site Update: Introducing GoTeam

Ask and you shall receive! Collaboration in the office is key. We know you’re interested in working on your videos with your team. You want to invite collaborators and friends…
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Video Marketing

Webinar: How to Create Stellar Videos that Generate Leads With Cloud-Based Tools

Video is a key component of the modern marketing mix. Yet, for most marketers, producing a video involves getting an entire team of video experts involved. It appears to be…
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Video Marketing

Webinar: How to Create Stellar Videos that Generate Leads With Cloud-Based Tools

Video is a key component of the modern marketing mix. Yet, for most marketers, producing a video involves getting an entire team of video experts involved. It appears to be…
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Video Marketing

Brand Storytelling Part 4: Telling The Whole Story

Note: this is part 4 of a 4 part series on brand storytelling. Once you've managed to figure out your company's brand values, it's time to incorporate them into your…
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Video Marketing

Brand Storytelling Part 3: Different Stories For Different Purposes

Author's note: this is part 3 of a 4 part series on brand storytelling. In our last post, we discussed identifying your company’s key brand values as a starting point…
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Video Marketing

Brand Storytelling Part 2: Find Your Brand Values

Note: this is part 2 of a 4 part series on brand storytelling. People buy your story, not your product. So when you tell someone your story, where do you…
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Video Marketing

Brand Storytelling Part 1: Fun And Profit

Author's note: this is part 1 of a 4 part series on brand storytelling. A great product or service isn’t enough to fuel the growth of your business. It takes…
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Video Marketing

6 Hacks To Drive Leads + Sales From Your Animated Videos

GoAnimate allows you to make great professional animated videos for your business. However, getting your audience to watch your videos is only the first step. Your end goal needs to…
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Video Marketing

Making An Explainer Video Storyboard

Is your audience confused about what your product does? That’s an important problem to solve because it could prevent all your hard work from having a meaningful impact. After all,…
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Video Marketing

Making An Explainer Video: Writing A Script

You’ve done the hard work and your product is almost finished. But there’s a problem... it’s difficult to understand. Whether it’s in conversation, copy on the website, or in your…
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Video Marketing

Does Your Business Need An Explainer Video?

If you consider all the things that must come together to make your product or service successful, it can be overwhelming. Organizations large and small often need management, marketing, product…
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Video Marketing

Video SEO: Get Marketing Value From Your Business Videos Without Going Viral

A recent Invodo study reveals that not only do videos get watched, but they also cause people to linger, to share, and to eventually buy. Visitors will watch product videos…
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Video Marketing

Spotlight: Andrew Walker, Co-Founder And CIO, Tweetminster

Welcome to our newest section on Video Maker Tips: Spotlight! Occasionally we’ll feature guest posts from real GoAnimate and GoAnimate for Business users who are using our product in an…
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Press And Mentions: A Creative Exercise For Writing Your Video Script

Welcome to our Press And Mentions section, where we’ll show off some of our favorite pieces from around the web that feature GoAnimate for Business and our popular consumer site,…
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Video Marketing

4 Must-Have Tools To Make Your Small Business Video

Looking to produce your own small business video? Smart move. Content rules on the web, whether it's a promotional video, informational video, explainer video, or a testimonial. But how do…
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Video Marketing

8 Best YouTube Alternatives For Business Video Hosting

With 100 hours of video uploaded every minute, YouTube is definitely still the king of online video hosting. If you want to amplify your brand's reach, then establishing a presence…
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Video Marketing

The 10 Most Useful Email Marketing Software Products

Email marketing is one of the most powerful tools in any marketer's arsenal. Think about it. Your email list is invaluable - a database of customers or subscribers is a…
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Video Marketing

Secrets To A Killer Landing Page

A persuasive landing page that convinces visitors to try your product is the key to converting customers. Conversions are the lifeblood for any business website, where the ultimate aim is…
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Training and Video

Spotlight: Anika Duvall On GoAnimate And eLearning

Welcome to our newest section on Video Maker Tips: Spotlight! Here we'll feature guest posts from real GoAnimate and GoAnimate for Business users who are using our product in an…
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