Video Transcription
The Bizcorpco app allows users to make payments, manage accounts, send and receive money, and view monthly spending reports against their own financial goals. This all-in-one platform makes wallets a thing of the past.
We partnered with Mobo Phone Company to launch a brand new campaign called "Phones Are the New Wallet."
With every Mobo purchase, customers get a free subscription to Bizcorpco for a whole year. This campaign generated 45% growth in sales for mobile devices, and after a year, Bizcorpco's subscription churn was less than 20%.
The campaign also garnered a wave of coverage with more than 1,000 media placements, which boosted engagement on social channels.
Hashtag #PhonesAreTheNewWallet became the talk of the town.
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