7 Essentials for a Great Digital Experience by Bython Media
B2B Marketing company Bython Media often creates “video whitepapers” to help other marketers develop successful in-house tools and client offerings. Bython uses this video to explain their findings about how companies can develop engaging digital experiences. Bython uses a simple animation style—for example, only giving characters a few key facial features—to help draw attention to the details presented in the narration.